Small town musician Matt French had a shock when he
started to sell music on Itunes and charted in the Itunes chart
for his genre of music without any promotion or marketing.
He doesnt even have a website!

Inspired by the simple and straight forward approach,
in a world of hype, tech startups and snake oil salesmen,
I needed to know more, so I tracked him down for this
10 minute audio interview:

Click Play to listen:

Right Click Here To Download

How To Waste $500,000 Promoting Your Album..

The Email Music Marketing Series Part 3 with John Oszajca

Click Play to listen:

CLICK HERE For the video

Listen to this rare interview where John Oszajca tells us how
he wasted $500,000 on promoting his albums,
and hear how you can achieve way better results for
virtually no money!

In a special video he made for you, John also spills it
on how he used email marketing  (and spent VERY little money)
to get to the Number One spot on CD Baby…
and when you watch the video, Johns also going to give you
a template page that you can use to get people to sign up to
your list for free..

Check Out Your Video Here:

HOW TO GET TO NUMBER ONE ON CD BABY VIDEO

How Not To Lose 12,000 Of Your Facebook Fans…

Click Play to listen or right click save as to download:




Download link HERE

As we continue with the email music marketing series,
Listen in as I touch base with Scott James and we discuss:

• The best way to get repeat customers
• Email analytics – find where your fans are, what they open and click & what they dont open and click!
• Split testing
• How someone lost 12000 fans on Facebook over night in the middle of their album launch
• How to use music joint ventures to grow your fanbase and make money
• The importance of having an “email/online” fifth member..
• AND MORE!!

Learn more about Scott’s incredible websites at:

http://www.websitesforrockstars.com/

Look out for the next installment in the series!

These past few weeks, I keep bumping in to the
concept of ‘email marketing’ for musicians,
so  I have decided to do a little series on it.

Check out this quick interview with Greg Rollet,
where we discuss the “Whys and the Hows” of email
marketing for musicians.

Click Play to listen or right click save as to download:

Download link HERE

Heres a little summary of the key points:

Why ?

• Permission to send them valuable info
• Social media sites die – your list is dead..
• This is an wealth/lifestyle creating asset.
• Your email address is like your home phone number
• Email is universal now
• You are used to receiving important info from there

How?

• Get attention with subject line
• message and call to action very important
• get them to take ONE action – click that link
• Don’t confuse people
• BE GENUINE

For more info on Greg (The MAN),
go here: GenyRockstars.com

Listen to the interview here:

or right click HERE to download

I recently asked all the subscribers what they wanted to know about
music PR/publicity and ways to promote music.

I then took the questions to music PR guru Ariel Hyatt.
Although she is best known for  ArielPublicity.com,
Ariel recently published a book that you can find out
about here:

http://www.musicsuccessinnineweeks.com

To me, the best thing about this interview is that Ariel
is the real deal – working with real clients, and shes been
doing it for a while….

Check it out:

or right click HERE to download

And by the way – listen in to find out how to win a copy of her free book…

ps shout out to Scott for sorting out my WordPress probs..
he is the man when it comes to anything wordpress.

I first heard about this from my friend Andy Reynolds,
who has alot of experience in tour management and the live space.

He just published a really interesting piece on a service called Square
that lets you take credit and debit card payments via the Iphone, Ipad
or Android phone.

In my experience, less and less people are carrying cash,  and I expect that
having a service like this will fuel further merch sales.

They do charge a fee, of 2.75% plus 15 cents, but if you have ever had to go through
the hassles of taking cards, this is a no brainer.

The service uses a small plastic box with a jack that slots into your device and then
you use that to swipe the card.  You then punch in the amount, the person signs with
their finger, and enters their email address to be sent a receipt!

If you dont have the reader, you can also enter the card number in manually.

Here are some more features:  https://squareup.com/features
The app is available in the app store right now!

Im really hoping that Paypal will buy Square and then the whole thing can be integrated
into one seamless package!

Right now, its only available in the U.S. and here is a video explaining how it
works:

Andy has written a few books  – most recently, he wrote:
The Tour Book: How to Get Your Music on the Road,
So if you are interested in getting your music on the road,
check him out!

http://www.themusicvoid.com/2010/05/event-report-unconvention-music-pies-macclesfield/

Im also giving you a sample Engagement Plan at the end so that you will
have all your engagement activities planned out for the next 6-12 months.

To read this free special report, just click the graphic or the link below, download the report to your computer, and read it.

Come back and leave a comment about what you thought about the report after you’re finished!

CLICK HERE to download report.

We are in the middle of launching a new training program,
and are having major problems!

Part 1 of the video series was sent out on thursday,
and Parts 2 and 3 were meant to be on their way by now,
but unfortunately I had a little accident…..

Some of you know that I love to play squash,
and usually play every Friday night.

Unfortunately on Friday, the guy I was playing
decided to hit the ball very hard- straight into my left eye!

I was immediately blinded, and blood started to
pour down my face.

People rushed to help and called the ambulance ->
I was going in to shock  – shaking/nausea/wanting to fall asleep..

Eventually the ambulance came and we were on our way to the hospital.

As they operate a triage system, we ended up having to wait to see the doctor,
and during this time, as the adrenaline started to subside, the pain began to
take over and it started to become unbearable!
It was like someone was poking a stick into my eye repeatedly!

Finally I was able to see the doc, and get some x-rays done.

The eyeball had sustained some major damage and
also it looked like I had fractured the socket of my eye!

At 2am, they referred me to another hospital to get the
fracture checked out..

I didnt get to bed until 7am, and then had to go to see another
specialist a few hours later to check out the eye ball damage…
This guy confirmed that I had  a huge, in his words “Star Ship Enterprise”
shaped scracth on my eyeball, and also had severe bruising to the back of
the eyeball and also some blood around the front!

Im currently waiting for it all to heal and am applying
various ointments and drops.

Its very difficult to use a computer and to read anything.

My left eye lid keeps itself shut, and so the right eye has to work extra hard
to compensate, but even just moving the right eye makes the left eye move,
and then Im again in agony!!

It looks like I will get better and should make a full recovery,
but probably will delay the launch videos a bit.

Its great that so many people have emailed asking for the next videos,
so thanks very much for that!

(if you havent seen part1, go here to see it:http://nichemusicsystem.com )

As soon as I can get things up and running and out to You All,
I will!

Im so grateful that I am not blind!  The Doc said I was VERY lucky.

Sorry for the delay and I will speak to you very soon.

All the best,

Hagop.

Check out this blog post:

CLICK HERE